Access hundreds of publisher brands through one commercial relationship. No individual publisher negotiations.
Launch quickly
Campaigns can typically launch within days. No lengthy sponsorship planning.
Maintain control
Campaigns run from your ad accounts, using your buying team, measurement stack, audiences and optimization strategy.
Drive efficiency
Treat publishers exactly like another media variable. Increase spend where performance improves. Pause where it doesn't.
Who it's for
Attentional is built for teams already spending meaningfully on paid social, not for replacing your media buying operation.
Maintain ownership of campaigns, spend, audiences and data.
No outsourced black box. Your team continues running media through its existing workflow.
Start with the assets already driving performance.
How It Works
From onboarding to acquisition, every step is designed to mirror your existing workflow, working seamlessly alongside your media agencies.
Select from hundreds of premium publisher handles
Run partnership ads from your own Meta or TikTok ad account, and be notified when your team is approved to launch each ad
Run partnership ads from your own Meta or TikTok ad account. Same team, same buying workflow.
Track spend, approvals, and handle-level performance to scale what works.
Measurement
Every publisher can be measured against the same KPIs you already use.
CAC
Track and optimize your customer acquisition cost across every channel and campaign.
ROAS
Measure return on ad spend in real time to maximize the value of every dollar invested.
CPA
Monitor cost per action to ensure efficient spend and drive higher-quality conversions.
No long-term commitments. Cancel anytime.
Start with a small group of publishers.
Measure performance.
Scale winners.